At White Hat SEO, Quality Backlinks we have done a lot of research on what link-building efforts and website traffic promotion is accepted by Google’s Terms of Service. As a results of this research, we developed a solution to the dilemma of the webmaster who has no traffic or search engine rankings and wishes to increase them legitimately. We only follow what Google (specifically Matt Cutts) has said himself to be legitimate, white-hat, quality backlink building efforts.

Free Quality Backlinks

One thing that we offer that is unique to other SEO services is a quality and free reciprocal link to anyone with a website that qualifies. These links will be to and from one of the white-hat and legitimate projects that we launch for our paying clients. It is as if the good sites are teaming up to vouch for the other sties and separate themselves from the spammers.

White Hat SEO service to increase traffic to your website

The advantage of white hat search engine and keyword optimization is that it will last and grow. By staying within Google’s Terms of Service, we can be sure not to get updated out of our rankings every few months when Google cleans house. We may get off to a slower start than the back-hat spammers, but we will easily outlast them.

Black Hat SEO does not last

It’s a tough call and very tempting whether or not to employ some of these shady tactics in our own traffic building efforts. It can be frustrating to watch these annoying and automated SEO techniques produce better results than our legitimate hard work. These less honest SEO tactics must constantly watch their backs, however, and risk discovery and penalty. Another problem is that with every update, Google catches up to their sneaky ways and devalues them. The ultimate result is rankings that get worse and worse over time, instead of better over time like the promoting SEO that we offer at White Hat SEO, Quality Backlinks.